Privacy Policy

Privacy Policy

1. Introduction

This Privacy Policy explains how we collect, use, store, and protect personal data in the course of providing Hofmag therapy services for both people and horses. We are committed to safeguarding your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Data Controller

Midlands PEMF therapy  is the data controller responsible for your personal data.

Contact details:

• Email: midlandspemf@gmail.com
• Phone: 07768186363

3. Information We Collect

We may collect and process the following types of information:

Personal Data (Clients)

• Full name
• Contact details (email, phone number, address)
• Health and medical information relevant to treatment
• Appointment history and treatment notes

Animal Data (Horses)

• Horse name and identification details
• Health history and veterinary information
• Owner contact details
• Treatment records and notes

4. How We Use Your Information

We use your information to:

• Provide Hofmag therapy services
• Assess suitability and safety of treatment
• Maintain accurate treatment records
• Communicate with you regarding appointments and care
• Comply with legal and regulatory obligations

5. Legal Basis for Processing

We process personal data under the following lawful bases:

• Consent (Article 6(1)(a))
• Performance of a contract (Article 6(1)(b))
• Legitimate interests (Article 6(1)(f))
• Processing of health data under Article 9(2)(h) for health-related services

6. Data Storage and Security

We store your data securely and take appropriate measures to protect it from unauthorised access, loss, or misuse. This may include:

• Password-protected digital systems
• Secure physical storage for paper records
• Restricted access to authorised personnel only

7. Data Retention

We retain personal and treatment data only for as long as necessary:

• Client records: up to 3 years after last treatment
• Horse treatment records: up to 3 years

Retention periods may vary depending on legal, insurance, or professional requirements.

8. Sharing Your Information

We do not sell or share your data with third parties except when necessary:

• With veterinary professionals (for horse treatment, with consent)
• With healthcare providers (for human clients, with consent)
• When required by law or regulatory authorities

9. Your Rights Under GDPR

You have the following rights:

• Right to access your personal data
• Right to rectification
• Right to erasure ("right to be forgotten")
• Right to restrict processing
• Right to data portability
• Right to object to processing

To exercise your rights, please contact us using the details above.

10. Consent

By using our services, you consent to the collection and use of your data as described in this policy. You may withdraw consent at any time.

11. Complaints

If you are unhappy with how we handle your data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO): https://www.ico.org.uk

12. Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted and, where appropriate, notified to you.

13. Special Considerations for Animal Treatment

When treating horses, data is typically linked to the owner or responsible party. By engaging our services, you confirm that you have the authority to provide information about the animal and consent to its use for treatment purposes.